Neogen names senior director of food safety marketing

Neogen Corp. has hired Gerry Broski as senior director of food safety marketing. Broski will be based in Neogen’s Lansing, Mich., facilities and will be responsible for management of all strategic marketing efforts for Neogen’s Food Safety Division.

Most recently, Broski held the position of food safety marketing director at Thermo Fisher Scientific, where he was responsible for all marketing aspects of the Scientific Instruments Division Food Safety Program. The position spanned several product lines and multiple divisions across Thermo Fisher.

“We are very pleased to add Gerry’s comprehensive industry-intensive experience and expertise to our Food Safety team,” said Ed Bradley, Neogen’s vice president for food safety. “I am confident that his experience, leadership, and history of success will quickly support Neogen’s increase of market share in each of our targeted market segments.”

Prior to serving as food safety marketing director at Thermo Fisher, Broski worked as director of global marketing manager, vertical market manager, and North American sales leader for Thermo Fisher. He began his career working for Mettler Toledo and held positions there in sales, marketing and technical service.

Broski’s professional management experience includes various sales, marketing and product management positions of increasing responsibility at leading companies. He earned his master’s of business administration in 2002, and bachelor’s degree in 1995, from Franklin University in Columbus, Ohio.