August 6, 2019

Concord Foods updates caramel apple formula, packaging

Concord Foods has updated the packaging and formula for its Concord Fresh Success Caramel Apple Wrap as well as the Caramel Apple Kit with M&M’s candies, both of which are currently available at retail stores.

Concord Foods reformulated its Fresh Success Caramel Apple Wrap with a recipe that contains no artificial colors, flavors or preservatives. The Caramel Apple Wrap, which first launched in 1983, allowed consumers to easily create caramel apples at home in five minutes.

The new formula and packaging creates up to five caramel apples in three easy steps: place the wrap on a fresh apple, insert the wooden stick and heat in the oven for five minutes. The Caramel Apple Wrap can be found on retail shelves for $2.89.

In addition, Concord Foods’ Caramel Apple Kit with M&M’s candies is now available in a new smaller package, which offers more display options and takes up less space on store shelves.

Concord Foods will continue its partnership with M&M’s brand parent company, Mars Wrigley, to provide a fun and tasty activity for the family. The Caramel Apple Kit includes microwavable caramel, M&M’s candies and wooden sticks, which is enough to make four decorated caramel apples. Concord Foods’ Caramel Apple Kit with M&M’s candies are available for $5.99.