United Fresh Produce Association

PMA, United Fresh to merge, create new produce trade organization

Two of the produce industry's largest trade associations are combining resources to create a new organization to further consumption of fresh produce.... continue reading »

United Fresh seeking nominations for Women in Produce award

Nominations are now being accepted for United Fresh’s 2021 Women in Produce honor. Celebrated each year in conjunction with the United Fresh Conv... continue reading »

Retail fresh produce sales topped $70 billion in 2020

Fresh produce continues its steady growth at retail, with increased sales for both fruits and vegetables in the fourth quarter of 2020, according to U... continue reading »

United Fresh launches produce industry compensation survey

The United Fresh Produce Association has launched its 2021 Compensation Survey for the fresh produce industry. The data collected will be published in... continue reading »

United Fresh to host series of meet-and-greets with new members of Congress

United Fresh welcomes the 117th Congress, sworn in on Sunday, Jan. 3, 2021 to Washington, D.C. This new congress, which includes 67 freshman members o... continue reading »

Produce groups react to new Dietary Guidelines for Americans

The Produce for Better Health Foundation (PBH) commends the U.S. Departments of Agriculture (USDA) and Health and Human Services (HHS) for releasing t... continue reading »

Biden opts to have Tom Vilsack return as Secretary of Agriculture

Tom Vilsack is Joe Biden’s pick to head the U.S. Department of Agriculture when the Biden administration takes office in January 2021. [caption i... continue reading »

United Fresh releases third-quarter produce retail report

United Fresh Produce Association’s Q3 2020 issue of FreshFacts on Retail report is now available, sponsored by Mucci Farms. Mucci Farms is a leading... continue reading »

Produce leaders release report on leafy greens traceability pilots

A group of six industry organizations released a report outlining four months of leafy green traceability pilots with supply chain partners, including... continue reading »

United Fresh launching ‘re-Fresh Experience’

United Fresh Produce Association is launching the United re-Fresh Experience, a monthly series of events in January 2021 to re-Fresh your business, r... continue reading »