Dole adds on-trend flavors in new Chopped! Salad Kit range

Dole Food Company Inc. is expanding its popular DOLE Chopped! Salad Kit line with three new flavors this fall that showcase the latest global and regional flavor trends.

The three kits ― Tropical Thai Salad Kit, Maple Pecan Salad Kit and Double Dill Salad Kit ― contain no artificial colors or flavors and continue the Dole Chopped! tradition of combining fresh chopped DOLE lettuces and vegetables with toppings and original dressings to offer a ribbon of flavor in every bite.

The new kits capitalize on triple-digit sales growth of dill and maple vinaigrette dressing products and double-digit sales growth of Thai sweet chili grocery items since last year. The launch also brings the number of DOLE Chopped! Salad Kit offerings to 17 and Dole’s line of packaged salad mixes, slaws, kits and meal solutions to 67.

“The new trio of convenient, nutritious meals that showcase the latest global and regional flavor trends have been created to entice both salad-eaters and non-salad-eaters this fall and beyond,” said William Goldfield, Dole’s director of corporate communications.