NSF International to unveil Consumer Values Verified at FMI Connect

In response to consumer demand for improved transparency and trustworthiness in product sourcing and production practice claims, independent public health and safety organization NSF International announced Consumer Values Verified.

The new program guides food manufacturers, marketers and retailers as they navigate the often-complicated path to certification and will bring increased credibility to manufacturers’ labeling claims.

NSF International’s official launch of Consumer Values Verified will take place at the Food Marketing Institute’s FMI Connect 2015 in Chicago’s McCormick Place convention center, June 8-11, in booth #2954.

The program can harmonize multiple verifications and inspections into one fluid process, according to the company. This increases efficiency and can reduce costs for companies trying to reach and inform today’s increasingly health- and environmentally-conscious consumers.

“We know today’s food manufacturers often feel challenged to keep up with consumer demands and trends with a sea of ever-changing regulations and consumer concerns.  It’s why NSF International’s Consumer Values Verified program was created –we help companies offer meaningful labeling claims that bring trust to the marketplace,” said Jaclyn Bowen, director of NSF International’s Consumer Values Verified Program. “We provide peace of mind to manufacturers who seek to verify their packaging claims with a trusted authority.”

Learn more about NSF International Consumer Values Verified by visiting ValuesVerified.org.