Goldenberry Farms offers recyclable mango retail pack

Goldenberry Farms has expanded its Sugar Mango miniature mango brand with a new recyclable consumer retail pack, developed at the request of retailers. 

The pack allows the specialty mango to be showcased and priced with a UPC code, according to a news release. Participating retailers may also benefit from from Goldenberry’s “Sweet Sugar Mango Store Locator,” which directs consumers to the nearest retail location.

“Millions of mango lovers crave the taste and flavor that only comes with tree-ripened fruit,” Michelle Adler, marketing director for Goldenberry Farms, said in the release. “The mango market has expanded to the point where a substantial consumer base exists for unique high-quality mangos, regardless of price. We receive calls and inquiries daily for our miniature mangos, directing that traffic to our local retail partners.”   

Goldenberry Farms continues to work year-round on product development, not only on the field and with local family farmers to enhance the tree and soil quality but also investing in packing, processing and food safety technologies to increase the reliability and consistency of exports, according to the release. 

The company has added machine sorting and cleaning to the harvest and quality process, using scanning technology to help monitor quality and ripeness, as well as expanding its field team.   

Sweet Sugar Mango (also knows as baby sugar mango and sugar mango) are protected by a series of trademarks and legal protections globally, allowing for the development of line extensions and expanded consumer programs. The company is working with juice, soda and snack companies on other brand implementations, according to the release.