BranchOut launches new crunchy fruit crisps multipack

Food technology company BranchOut Food has launched its new Crunchy Fruit Multipack featuring 18 snack-sized packs of the company’s crunchy pineapple, strawberry and banana fruit crisps.

Each of the three fruits in the multipack has performed strongly in the larger bag format, sold successfully in the grocery department across multiple warehouse club regions, according to a news release.

The multipacks will be positioned in a front-of-club section dedicated to multipacks for kids’ snacks, school lunches and family-friendly convenience items to drive foot traffic and sales volume.

“Parents want healthier, clean-label snacks that kids actually enjoy, and that’s exactly what BranchOut delivers,” BranchOut Food CEO Eric Healy said in the release. “This multipack gives families convenient, school-lunch-ready portions of our three most popular fruits, and it allows us to meet shoppers right up front in the store where they make their snack decisions.”

The six bags of pineapple, strawberry and banana are made with 100% real fruit and no added sugar, according to the company. The product uses BranchOut’s proprietary GentleDry Technology to preserve flavor and nutrition in the dehydrated fruit.