Adidas Group’s Mark King to speak at PMA Symposium

Adidas Group North America President Mark King will share insights on leadership during his upcoming session at the 2015 PMA Foundation Executive Leadership Symposium on January 21-23 in Dallas, Texas.

The program, held in partnership with Cornell University, offers senior executives the chance to harness new strategies and ideas to position their company for success in 2015. King will share how he applied his existing sales leadership skills to successfully re-energize TaylorMade Golf Company and turn it into a No. 1 selling brand.

King will use his session “Why Do CEO’s and Organizations Fail?” to help attending executives intensify their strategy and vision, according to PMA.

This will be King’s second Executive Leadership Symposium appearance, having first addressed produce executives at the 2011 symposium.

“I’m excited to return to the PMA Foundation Executive Leadership Symposium and the fresh produce and floral industries in January,” said Mark King, president, adidas Group North America and chairman, TaylorMade Golf Company. “I’m inspired by the commitment these industry leaders make to continued learning and improving their strategic direction.”

King is one of four speakers scheduled on the 2015 Executive Leadership Symposium program. Visit PMA’s website for complete details and to apply online.