Blog

‘The consumer is the key to winning!’

For those of you who didn’t attend United Fresh 2015, one word sums up my whole experience: excitement. Companies are excited. Consumers are exci... continue reading »

Collaboration rules at United Fresh

The opening day of United Fresh 2015 was all about forging collaborative alliances. You could sense this collaboration all around you. And by “sense... continue reading »

Telling the industry’s story

Telling the industry’s story We are on the eve of United Fresh 2015 in hockey-mad Chicago, co-located with the Food Marketing Institute annual me... continue reading »

Predictions for the decade ahead

The final day of the Produce Marketing Association Tech Knowledge conference concluded with what makes these kinds of events so stimulating: predictio... continue reading »

Getting reacquainted with Moore’s Law

The first day of the Produce Marketing Association’s Tech Knowledge conference in Monterey, California was an hours-long application of a principle ... continue reading »

FSMA federalism

The Produce Marketing Association (PMA) recent webinar on implementation of the Food Safety Modernization Act (FSMA) would have been music to James Ma... continue reading »

New website, new blog, new horizons

Hank Williams Jr., asked an enduring question in song a few years ago: if something’s good, why does it change? The answer is simple: good things... continue reading »

Day Two of United Fresh 2014

After hours of engaging, meeting, interviewing and walking, the Fresh Cut team has returned to Michigan. After a five-hour drive, we are exhausted, bu... continue reading »



Day One of United Fresh 2014

Hello, Chicago! This is my first time at United Fresh and the beautiful Chicago skyline is definitely a value-added bonus. But I have to say, the trad... continue reading »



Learning and unlearning

On paper, I was part of a group absorbing information at the Produce Marketing Association Tech Knowledge seminar in San Diego. At times, as futurist... continue reading »