United Fresh announces ‘Let’s Move Salad Bars to MIDWEST Schools’

The United Fresh Foundation has launched “Let’s Move Salad Bars to MIDWEST Schools,” a new campaign to increase children’s produce consumption by donating salad bars to schools in six Midwest states: Illinois, Indiana, Michigan, Minnesota, Ohio and Wisconsin.  United Fresh announced the campaign at its Winter Leadership Meeting in Miami.

“Let’s Move Salad Bars to MIDWEST Schools” is a multi-year campaign supporting United’s 2014, 2015 and 2016 conventions, which will be co-located with the Food Marketing Institute conventions in Chicago. The new Midwest campaign builds on the momentum of United’s successful salad bar campaigns in New Orleans, Texas and California that donated salad bars to 50, 100 and 436 schools respectively. The salad bars highlight the produce industry’s commitment to improving child nutrition and combating childhood obesity.

Over the last three years more than 400 Midwest schools have received salad bars from “Let’s Move Salad Bars to Schools,” and the goal of United’s Midwest campaign is to provide salad bars to all Midwest schools that want them.

To date, salad bars have been donated to more than 2,800 schools nationwide.

To learn how you can support salad bars for schools in the Midwest or in your community, contact United Fresh policy and grassroots manager, Andrew Marshall at (202) 303-3407, [email protected] or visit www.saladbars2schools.org.