February 9, 2018

Ready Pac releases Korean chopped salad kit

Ready Pac Foods has released a new ethnic-inspired salad kit featuring a fresh mix of romaine lettuce, Napa and red cabbages, crisp vegetables, puffed brown rice and black sesame seeds, tossed in a slightly spicy Gochujang vinaigrette. A savory, sweet and fermented red pepper paste dating to early 17th century Korea, Gochujang brings rich umami flavor with a gentle heat and slightly sweet finish, Ready Pac said, and is widely regarded by trend watchers as the “next Sriracha.”

The company said the new salad kit delivers on the trending consumer demand for ethnic-inspired flavors, like Korean BBQ, paired with the convenience of a ready-to-toss and serve salad.

“Chefs at top fine dining restaurants have been experimenting with Gochujang on their menus and it was beginning to appear in retail products, so we looked at how to feature it in a new offering,” said Ready Pac Foods Marketing Vice President Priscila Stanton.

The new Sweet & Spicy Korean Chopped Salad Kit is now available at grocery stores, including Albertsons, Giant Eagle and Raley’s, and in Target stores in the spring, with a suggested retail price of $3.99.

 





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