Industry veteran joins Produce Distributors Association board

The Produce Distributors Association (PDA) has appointed Joseph Procacci III, vice president for business development at Philadelphia-based Procacci Holdings Co., as a new board member.

Procacci replaces Mike Maxwell, who recently retired as president of Procacci Bros. after more than 40 years in a variety of leadership roles.

Formerly known as NAPAR, PDA is a national association dedicated to advancing the interests of professionals in the produce distribution industry.

Procacci has more than 15 years of experience in fresh produce, starting with work in tomato warehouses in his family’s business.

His grandfather, Joe Sr., was a founding member of NAPAR.

“He grew up in the industry and understands the unique issues facing produce distributors,” board chair Matthew D’Arrigo said in a news release. “In addition to distribution, he has a background in farming and merchandising. We welcome his expertise and insight as we continue to grow PDA for our members.”