Ready Pac energizes Ready Snax offerings

Keeping pace with increasing consumer demand for fresh snacking options, Ready Pac Foods optimized their Ready Snax line with a new flavor variety and improved packaging presentation and efficiency, aimed to further deliver on key consumer needs: freshness, healthfulness, convenience, portability and great taste, according to the company.

“By offering a wider variety of fresh snacking options, Ready Snax helps our customers find more ways to support their healthy eating initiatives this year without the boredom and limitation we traditionally think of in terms of healthy eating,” said Tristan Simpson, senior director of marketing and corporate communications at Ready Pac.

This refresh will be rolled out to all six delicious flavor offerings, including the newest Ready Snax: Fruit, Cheese & Flatbread Crackers, according to the company. In addition to their new snacking tray, Ready Pac is introducing Ready Snax Snack Bags with sliced apples and baby carrots.

For more information about Ready Pac’s new fresh snacking offerings visit http://www.readypac.com/products/.