River Fresh Farms aims to supply produce year-round

River Fresh Farms has announced its launch to bring produce customers a year-round supply of high-demand products, sourced from a global family of multi-generational farmers. The grower-shipper company provides sales, marketing, customized supply chain logistics and consolidated shipping for conventional and organic fruits and vegetables.

With over 25 years of agricultural expertise in the Salinas Valley, CEO Vince Ballesteros founded River Fresh Farms to bring customers year-round consistent availability and single-source supply of high-quality conventional and organic produce. River Fresh Farms enables customers to benefit from best practices in crop management and logistics to speed delivery, reduce shrink and save shipping costs, the company said.

Ballesteros specializes in coordinated logistics, helping produce buyers consolidate orders, leverage volume LTL and FTL shipping to reduce costs and get faster delivery, resulting in reduced shrink, the company said.

For more information, call 831-998-7072 or visit the River Fresh Farms website.